On-Demand Webinar In this webinar Verilogue will take you beyond segmentation to explore seven physician typologies identified through communication behaviors exhibited during office visits. WATCH
EBook The more marketers know about their target physician types, the more successful they will be at creating messages which are relevant to them. Verilogue’s physician typologies uncover a unique perspective on the physician not available through traditional research methodologies. REQUEST A COPY
EBook Understanding the communication preferences of patients is key to determining how to effectively reach, influence, and motivate them. Explore six unique patient typologies identified through communication behaviors exhibited during office visits. REQUEST A COPY
On-Demand Webinar In this presentation, Verilogue will take you beyond segmentation to explore six patient typologies identified through communication behaviors exhibited during office visits. WATCH
Whitepaper Discover how samples of real healthcare conversations are reviewed and analyzed together to reveal education gaps your brand can correct with educational materials. DOWNLOAD
Physician Roundtable We interviewed four members of the Verilogue Physician Panel to address real-world challenges to patient education and opportunities for pharmaceutical manufacturers to provide physician support. DOWNLOAD
Infographic In this Dialogue in Design infographic, Verilogue draws insightful conversational insights from our collection of exam room interactions in Type II Diabetes. What words do physicians use to describe ‘sugar’? This and more… DOWNLOAD
On-Demand Webinar Verilogue has identified four primary types of patient education gaps that you shouldn’t ignore: Disease, treatment, lifestyle, and test results education. In this webinar we share suggestions for ways you can bridge these gaps, a key opportunity to improve your brand’s reputation among physicians and patients. WATCH
On-Demand Webinar Watch this on demand webinar and join us as we examine three different language analyses Verilogue employs to uncover meaningful insights, and how these language insights can be used to create high-impact messaging for your brand. WATCH
Expert Interview We discuss the importance of messaging language in healthcare marketing with Barbara Bickart, Boston University professor and expert in consumer judgment and decision making. DOWNLOAD