Just a few short years ago most doctors were technophobic. You would have been hard-pressed to get a physician to consider electronic prescribing or logging-on to web-based medical conference.
What a difference a few years can make. According to Manhattan Research, in 2009 ,87% of US physicians are considered “ePharma” physicians. In others words, they use the internet and other technologies to interact with drug and biotech companies.That’s up 23% since 2004.