Verilogue provides the unprecedented opportunity to hear and analyze REAL physician-patient conversations.
Traditionally, medical marketing researchers are not privy to the most important event in the cycle of disease management: the dialogue between physicians and their patients during office interactions. Without being able to hear the actual physician-patient interaction, researchers are left with numerous unanswered questions and forced to make assumptions about customer attitudes and behaviors. In turn, the products and services created for customers are not as targeted, personalized or as effective as they might have been with better customer insight.
Verilogue’s patent-pending technology provides a method to capture data at the point-of-practice™, in a way that is both non-obtrusive and confidential for both the patient and the physician. The information collected by Verilogue is made anonymous and used by the healthcare industry to enhance their knowledge, support and treatment of key diseases that face our society today.
By participating in this research, patients, physicians, and the healthcare industry come together with one common goal, to win the fight against disease. Scroll over the diagram below to learn how Verilogue research benefits the healthcare community.
Patients
- Assists in the development of more personalized and targeted medicines
- Helps others with a similar condition
- Provides access to medical data and better tools to administer care
Physicians
- Assists creation of more relevant and targeted support materials
- Creates opportunity to improve patient compliance and interaction in the office
Healthcare Industry
- Provides more insightful customer data
- Assists development of more effective treatments and more relevant communication materials
- Grants access to key customers and their interactions
