PharmaExec: Talk of the Town
November 29, 2009
Conversational marketing is a great resource for understanding and influencing physician–patient dialogues in the emerging healthcare environment
MedAd News: Ad-Ventures in Marketing
November 13, 2009
Med Ad News has chosen Verilogue as one of three Pharmaceutical Marketing Ventures to Watch.
Sales Force Report: The Online Rep
November 09, 2009
E-Health: How doctors use communication technology.
MedAdNews: Clinic-specific Websites on the rise
October 16, 2009
Technology is not only connecting healthcare professionals with pharmaceutical marketers. Physicians are connecting with their patients through digital channels as well.
Patient Marketing Report: Group Therapy
October 12, 2009
Pharma companies like Novo Nordisk are finding success by reaching out to existing patient communities. Ben Comer looks at the latest trends.