Verilogue's Presence at the IIEX Behavioral Science Conference


November 9th, 2017

Verilogue’s Emerging Presence at IIeX Behavioral Sciences Conference

Horsham, Pennsylvania, November 9th /PRNewswire/ Today, the healthcare dialogue experts –Verilogue, presented at the IIEX Behavioral Sciences earlier this week on November 7-8, 2017 in Chicago, IL.

Verilogue’s Carolyn Reed, Associate Director, Linguistic Insights, delivered a presentation entitled The Intersection of Diction and Cognition: Leveraging Language for Innovation at Venue SIX10 on Tuesday November 7, from 2:40 PM – 3:00 PM.

At the IIeX Behavioral Sciences Conference, the best and brightest thinkers from Fortune 500 Companies, innovative market research companies, and game –changing startups come together to meet (and do business). In order to better understand, measure, and predict consumer behavior, the world’s biggest, most successful brands are turning to the behavioral sciences and non-conscious measurement tools – and seeing results. IIeX Behavior is designed to keep businesses one step ahead of the curve by implementing the most cutting-edge technology and tools in the insights arena.

Verilogue’s presence at the conference is due to their expertise in gleaning behavioral insights from the linguistics in healthcare dialogues. They provide insights into real conversations between doctors and patients, access to over 127,000 recorded interactions, and the medical linguistic expertise needed to gain a clear understanding of reality at the point-of-care.

At Verilogue, Carolyn Reed explores how healthcare practitioners and patients use language to accomplish both transactional and relational goals by applying her training in discourse, ethnography and network theory. In her presentation of The Intersection of Diction and Cognition: Leveraging Language for Innovation she will expose participants to emerging transdisciplinary tools using behavioral insight examples from the healthcare industry. Cognitive scientists, psychologists, and linguists have noted that people’s prior experiences, and the knowledge they have gained through those experiences, significantly influence how they assimilate new information and interpret its meaning, significance, and import – regardless of how “conscious” the impact of these experiences are.

About Verilogue:
Verilogue has become the healthcare dialogue experts with more experience in more disease states than anyone else. As purveyors of the world’s largest collection of recorded exam-room dialogues, our talented team of market researchers and staff medical linguists deliver invaluable insights to our clients.

Together, we’re working around the globe to improve healthcare, one conversation at a time.